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Tracking section

Enable Tracker

  • What it does: Master on/off switch for the plugin. When disabled, no frontend JavaScript is loaded and no visits are recorded.
  • Default: On (enabled)
  • Accepted values: Toggle (on/off)

Disabling this setting is the safest way to pause data collection without uninstalling the plugin.

Cookie Duration

  • What it does: Controls how long the first-touch and last-touch attribution cookies persist in the visitor’s browser.
  • Default: 180 days
  • Accepted values: 1–730 (integer, days)

Cookie Domain (Pro)

  • What it does: Sets the cookie domain for cross-subdomain tracking. Leave empty to track on the current domain only. Use a leading dot (e.g., .example.com) to share cookies across subdomains like shop.example.com and blog.example.com.
  • Default: Empty (current domain only)
  • Accepted values: Text string, e.g., .example.com
  • Requires: Pro license

Debug Mode

  • What it does: When enabled, the tracker prints attribution session data to the browser’s JavaScript console on every page load. Useful for verifying that tracking is working as expected.
  • Default: Off (disabled)
  • Accepted values: Toggle (on/off)

Disable this on production sites. Debug output is visible to anyone who opens their browser’s developer tools.

Form Attribution (Business)

  • What it does: Automatically injects hidden attribution fields into supported contact forms. When a visitor submits a form, their traffic source, medium, campaign, channel, landing page, and referrer are included in the email notification and saved in the form entry’s metadata.
  • Default: On (if Business license is active)
  • Accepted values: Toggle (on/off)
  • Requires: Business license
  • Supported plugins: Contact Form 7, WPForms, Gravity Forms, Fluent Forms